With only a few days of 2020 left, it’s never too late to salvage the year and try out new platforms. Although businesses are taking a well-deserved break, now isn’t the time to slow your marketing and sales efforts.
Here are our top picks to prepare for 2021:
HubSpot
HubSpot CRM is an integral digital platform. You gain full visibility of your business and audience activity to make intelligent, data-driven decisions. You can save time and optimise operations with automation and dashboards. Generate leads and build strong relationships with a streamlined customer experience.
Email marketing
Utilising email marketing allows you to directly engage with your audience through high-personalised, automated emails that can be monitored for their effectiveness. This is especially important when out of office, such as the festive period. You can turn your out of office on and know that your prospects and clients will still receive emails and ultimately feel valued.
YouTube
YouTube is an important digital channel to host videos on. Video is one of the most engaging content offers, generating 1200% more shares than images and text combined! Videos are an extremely effective and creative way to engage your audience in a time when face-to-face interaction may not be possible.
Use the time left in 2020 to your advantage. Experiment with digital channels and content offerings in order to build momentum and begin the new year on a high.
To discuss your plans for 2021, book some time in with the team!
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